What you get
One question, answered properly.
See every explainer and the data behind it →
A free explainer whenever a number that affects what you pay actually moves — what it measures, what changed, and what it means for your bills. Written for people with no economics background, and every figure traceable to a named, dated source you can check.
See every explainer and the data behind it →
Every piece answers a single question a person actually asks — why gas goes up faster than it comes down, what a trade deficit really records, why unemployment can fall while jobs are lost.
A figure you cannot repeat afterwards was never worth showing. Each one is said once, rounded to two significant digits, and drawn from the series it came from.
Not a tip, not a take — the actual chain of cause and effect, so the next time the number moves you can work out what it means without us.
Financial explainers are easy to make and easy to get wrong. The difference here is that correctness is enforced by machinery, not by good intentions — the same checks run on every script before anything is rendered, and a script that fails them is not published. The whole standard is public: the sources, the fifteen checks, and what happens when we get something wrong.
FRED, BLS, BEA, EIA, and SEC filings quoted by accession number. A company
figure carries the filing it came from; an index weight carries its holdings date.A recent script claimed a recession call “always comes late” immediately after a chart showing GDP growing. The reasoning did not follow from the chart, a check caught it, and after three rewrites the piece was dropped rather than published with a hole in its argument.
That is the standard working. The measure of an editorial process is what it stops, not what it ships.
One placement per issue — never a rotation, never a network tag. You read the copy before it runs, it is disclosed as sponsored in the piece itself, and it sits inside editorial a reader already trusts, because every figure in it carries the source it came from. Our readers are people who want to understand what moved their mortgage, their grocery bill or their retirement fund — not to be sold a trade.
A short email when a number that affects your money moves — what it measures, what actually changed, and what it means for what you pay. No advice, no hype, no daily noise.
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